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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20210331T200000Z
DTEND:20210331T213000Z
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SUMMARY:Business Education Workshop Webinar: Digital Marketing Basics
DESCRIPTION:Presented by Score Chicago\n\n\n\nDigital marketing allows small businesses to compete with a much smaller advertising budget. Discover the potential of digital marketing in 2021 where we work through the basics of advertising vs organic results\, how to get started\, which marketing platform is right for you\, and a complete beginner's guide to SEO.\n\n\n\nTopics include:\n\n1. Digital Marketing Overview and Trends in 2021\n\n2. Advertising Platforms and Which One is Right for You\n\n3. Search Engine Optimization\n\n4. Advertising vs SEO\n\n5. What to Watch Out For\n\n\n\nAttendees will learn how to create a structured digital marketing plan\, identify the correct measures to set objectives and evaluate digital marketing as well as understand and follow the practical success factors to improve results from digital marketing.
X-ALT-DESC;FMTTYPE=text/html:<p class="x_MsoNormal" style="margin: 0in 0in 0.0001pt\; box-sizing: border-box\; font-size: 11pt\; font-family: Calibri\, sans-serif\; color: rgb(32\, 31\, 30)\;"><span style="font-size:14px\;"><em style="box-sizing: border-box\; color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;">Presented by&nbsp\;</em></span><em style="box-sizing: border-box\; color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;">Score Chicago</em><br />\n<br />\n<span style="color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;">Digital marketing allows small businesses to compete with a much smaller advertising budget. Discover the potential of digital marketing in 2021 where we work through the basics of advertising vs organic results\, how to get started\, which marketing platform is right for you\, and a complete beginner&#39\;s guide to SEO.</span><br style="box-sizing: border-box\; color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;" />\n<br />\n<span style="color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;">Topics include:</span><br style="box-sizing: border-box\; color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;" />\n<span style="color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;">1. Digital Marketing Overview and Trends in 2021</span><br style="box-sizing: border-box\; color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;" />\n<span style="color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;">2. Advertising Platforms and Which One is Right for You</span><br style="box-sizing: border-box\; color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;" />\n<span style="color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;">3. Search Engine Optimization</span><br style="box-sizing: border-box\; color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;" />\n<span style="color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;">4. Advertising vs SEO</span><br style="box-sizing: border-box\; color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;" />\n<span style="color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;">5. What to Watch Out For</span><br style="box-sizing: border-box\; color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;" />\n<br />\n<span style="color: rgb(33\, 33\, 33)\; font-family: Lora\, Roboto\, -apple-system\, BlinkMacSystemFont\, &quot\;Segoe UI&quot\;\, &quot\;Helvetica Neue&quot\;\, Arial\, &quot\;Noto Sans&quot\;\, sans-serif\, &quot\;Apple Color Emoji&quot\;\, &quot\;Segoe UI Emoji&quot\;\, &quot\;Segoe UI Symbol&quot\;\, &quot\;Noto Color Emoji&quot\;\; font-size: 15px\;">Attendees will learn how to create a structured digital marketing plan\, identify the correct measures to set objectives and evaluate digital marketing as well as understand and follow the practical success factors to improve results from digital marketing.</span></p>\n
LOCATION:Virtual Webinar
UID:e.1775.16078
SEQUENCE:3
DTSTAMP:20260421T100707Z
URL:https://business.northcenterchamber.com/events/details/business-education-workshop-webinar-digital-marketing-basics-16078
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